Game studios love to commission impressive cinematic trailers for their upcoming high profile games. Ubisoft did just that for their next-gen open world racer The Crew, and the Parisian studio hired to create the trailer, Unit Image, turned around a shared an inside look into how the impressive piece of art came to life.
The first video below is the “making of” The Crew trailer. It peels back each composition layer to reveal the individual pieces required to create the finished product. From wire frames to modeling to lighting, it’s an impressive feat of creativity and execution to behold.
The second trailer is the finished product. If you want to learn more about The Crew or start playing it on Xbox 360 or PlayStation 4 like yesterday then the trailer has done its job.
The Crew co-developers Ivory Tower and Ubisoft Reflections are currently hard at work on the massive open world racing game in order to meet the February 26, 2014 release date on Xbox 360 and PS4.