This September, Panasonic Consumer Electronics Company will release their first Blu-ray Disc player, the DMP-BD10, in the United States. Pricing has not been finalized but is expected to clock in under $1500. Considering Playstation 3 will be released less than two months later at presumably around $500ish, it’ll be hard for anyone other than hardcore home theater enthusiasts and the filthy rich to justify this expense.
Reid Sullivan, vice president, merchandising, Panasonic’s entertainment group, adds the following:
“With the DMP-BD10, Panasonic proves its commitment to providing the best high definition entertainment experience for the home. Our goal is to focus on the total solution for an uncompromised high definition experience. In addition we want to ensure that the consumer experience is as easy as possible, so we’ve added EZ-Sync HDAVI control function to make it simple to connect and control multiple products, such as a Panasonic Plasma TV, Blu-ray Disc player and receiver. Plus, with the BD10 we respect the legacy content that consumers have in their entertainment libraries, including virtually all DVD and CD formats, as well as video and image formats.”