With Thor rocketing toward its May 6 release date and the first substantial footage debuting at CinemaCon earlier this week, Marvel and Paramount are ramping up the marketing machine in the form of the first clip from the Avengers universe film.
The clip is easily recognizable if you’ve seen any of the Thor trailers or TV spots. Thor (Chris Hemsworth) has just been jettisoned to Earth as punishment by his father Odin (Anthony Hopkins) in the dead of night. Disoriented, he his met by Jane Foster (Natalie Portman), Darcy (Kat Dennings) and Professor Andrews (Stellan Skarsgard) who struggle to figure out what to do with him.
It shouldn’t come as any surprise that this particular clip premiered on MTV. It’s Kat Dennings heavy who dialogue is written explicitly to tickle the funny bone of adolescents and the MTV crowd. Marvel and Paramount know they’ll get the geeks and comic faithful into theaters. The bigger question is can Thor find the same mass appeal that Iron Man did. Kat Dennings’ comedic relief is designed to help.
We should expect more Thor clips to surface online in the coming weeks.